If you are an active Internet user, you might have noticed that many companies incorporate blogs into their websites. A web page of a restaurant might include a weekly recipe or an online toy shop might include a blog about new products, reviews or prices. Alternatively, a book store might blog about literary critics, debates or forums. A blog is a great way to connect with prospective customers who may be interested in the products or services your company offers. Blogs allow your customers to be able participate in interactions and communication with…

Many people today are expressing themselves through a blog. What about you? Are you writing a blog? In this blog post, we would like to inform you about the basic principles of blogging. We will tell you the reasons for blogging –and give you some keys on how to get started on a successful blogging adventure! If you have always dreamed of being an author and being read by many people all over the world this could be your chance to enter…

As the New Year begins, it is a great time to reflect on your companies marketing efforts. If you have not been very successful in the past with your online marketing attempts, it’s time to start fresh and create a marketing plan that will work. There are many ways to increase your companies online visibility with the help of…

There is a large array of different ways that people may come to your website, including from search engines, directly to your site’s URL, through social media networks, links, referrals, or paid advertisements. The intent of visitors from each different source all have different reasons for coming to your site initially. Let’s take a look at the behavior of people coming to your website so that you can…

Many people don’t realize that catchy headlines can make their blog either successful or a complete flop. Users will click on your post only if they find it interesting. The real question is how can you create such catchy headlines? We have prepared this guide to help provide you some useful tips that you can immediately put to use…

While many of the online marketers continue to put their emphasis on link building and other search engine optimization (SEO) strategies, some of them still remember the old phrase “content is king”. It is these select online marketers who are the ones who truly run successful websites. The rest are busy in the race to get higher rankings by other strategies. It is true that for some time the search engine lord known as Google forgot about content quality and focused more on the keyword density. One bright day it was realized that the end user (you, me and the millions of others…

Recently, the New York Times has published a very interesting story: In order to gain new members for their aging community, a group of Benedictine monks of Portsmouth Abbey in Portsmouth, R.I., have decided to incorporate new technologies –including, that’s right, a blog! Although at first using laptops, iPads and building a Facebook page sounds far from being the typical life for men who live isolated in an abbey…

Many people are looking to social media marketing for new ways to increase sales and improve brand exposure. If you have not been having good results with your social media marketing, you are probably becoming increasingly frustrated. Take a look at some of these reasons why your marketing efforts may not be successful…